How Does Ageism Affect Older Entrepreneurs? What role does age discrimination play in shaping the decisions of older entrepreneurs to go out on their own?   The question is an interesting one, given the rise of older business owners and the impact the oldest among us is having on the small-business...
7 Top Tips for Senior Women Entrepreneurs Women over 50 have the skills, experiences, and talent to be successful entrepreneurs. As seen in the recent post, “The Senior Startup: Tales from the Second Act”, there are powerful stories of women who have made the leap to make their entrepreneurial dreams a...
The Senior Startup: Tales from the Second Act Age is just a number. For entrepreneurs over 50, age – and the wisdom, experience, and insights it provides – are invaluable when contemplating starting a business.  In The Senior Startup: Tales From the Second Act, you will learn how entrepreneurs...
Build a Better Business with Your Marketing Tool Kit Small businesses often find it challenging to get the word out about who they are and what they are providing to customers. Failing to focus on a robust marketing strategy can leave many small businesses wondering why customers are not visiting their storefronts or...
When your business is ready to grow, you need talent to help you achieve new goals. As seen in the recent post, Get Up and Grow: The Small Business Guide to Expansion, having a long- and short-term plan for talent acquisition is a critical component of growth...
Hire Employees or Outsource? How to Staff Your Business As a small business owner, you are always looking for opportunities to grow your business, often needing to bring on new staff to help with expansion and growth plans.  The question for many small business owners is whether to hire employees or outsource. How to...

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